Director, Business Operations and Go-to-Market

Job Title: Director, Business Operations and Go-to-Market (BizOps & GTM) 

Reports to: Chief Executive Officer (CEO) 

Role Overview 

We are seeking a high-capacity operator and strategic leader to join our leadership team as the Director of Business Operations & Go-to-Market. Reporting directly to the COO, this hybrid role integrates company-level business operations, commercial execution, and health-system AI adoption leadership—ensuring that EndeavourX’s products achieve real-world clinical and operational impact across NUHS and external clients. 

This is a pivotal role for a fast-growing AI spinout. You will: 

• Drive operational excellence across multiple functions. 

• Lead cross-functional GTM strategy and execution. 

• Oversee AI workflow integration, adoption, and benefits realisation with health-system partners. 

• Act as an organisational force multiplier, building structure, cadence, and accountability as the company scales. 

The role will suit a strategic thinker with strong stakeholder management, a builder’s mindset, and exceptional ability to execute in a dynamic startup–enterprise hybrid environment. As the company grows, this role offers a pathway toward expanded senior leadership responsibilities. 

Key Responsibilities 

1. Business Operations (BizOps) 

Strategic & Cross-Functional Operations 

• Partner with COO to integrate day-to-day operations across legal, finance, HR, product, clinical, data science, and customer-facing teams. 

• Establish and lead the BizOps function, including OKR setting, quarterly business reviews, operating rhythms, and cross-functional execution cadences. 

• Develop and standardise company-wide processes to support internal scaling (hiring, onboarding, budgeting, resource planning), and external scaling (product deployments, customer engagements). 

Organisational Structure & Leadership 

• Build operating models to align clinical, technical, and commercial teams for rapid AI use-case rollout. 

• Maintain executive-ready reporting for the CEO and COO, including Board materials, management accounts summaries, performance dashboards, and KPI packs. 

2. Go-to-Market (GTM) Strategy & Execution 

GTM Strategy & Commercial Engine Building 

• Lead strategic initiatives and special projects from the CEO/COO, including major accounts, partnership structuring, and pricing strategy. 

• Develop and refine GTM strategy across segments (public healthcare, private hospitals, regional markets), aligning commercial pipeline with product and clinical priorities. 

• Define customer segmentation, ICPs, commercial channels, and expansion roadmaps. 

Execution & External Engagement 

• Own execution of GTM plans, including negotiations, contracting, procurement cycles, and stakeholder management. 

• Partner closely with Sales & Customer Success teams to accelerate pipeline progression, customer onboarding, and product usage. 

3. Sales & Customer Success Oversight (As Required) 

(Especially during VP Sales & CS maternity leave in 1H 2026) 

• Provide interim leadership of Sales & CS, ensuring continuity of day-to-day sales operations, reporting, pipeline hygiene, and customer engagement. 

• Mentor junior team members to maintain delivery reliability during the transition period. 

4. AI Workflow Integration, Adoption & Scaling 

This Director will co-lead, with the COO, the operationalisation of AI use cases across clinical and operational settings. 

Workflow Integration & Change Management 

• Engage clinical, nursing, operations, and allied health teams to map current vs future workflows for AI-enabled processes. 

• Lead workflow redesign efforts to integrate AI tools into patient-care and administrative pathways. 

• Coordinate closely with project technical leads and PMOs on technology development, integration, and Epic/downstream system alignment. 

• Ensure implementations meet clinical governance standards and regulatory expectations. 

Adoption, Implementation & Scaling 

• Lead institutional rollout of AI use cases: pilots, onboarding, adoption cycles, and scale-up. 

• Develop implementation playbooks, SOPs, and site-specific operational guides. 

• Align adoption activities with enterprise-level programmes within health systems, ensuring EndeavourX products land firmly in operational practice. 

⸻ 

5. Benefits Realisation & KPIs 

• Support development of benefits cases (throughput gains, staff time saved, clinical efficiency, safety outcomes). 

• Define and track adoption metrics, usage analytics, benefit realisation, and operational KPIs for AI deployments. 

• Work with health system PMOs and EndeavourX leadership to feed results into portfolio reporting, quarterly business reviews, and Board updates. 

• Use metrics to continually refine commercial positioning and customer success narratives. 

6. Stakeholder Management 

• Serve as the connective tissue across clinical, operational, IT, innovation, and leadership stakeholders in NUHS and external clients. 

• Represent EndeavourX in working groups, customer governance forums, and transformation programmes. 

• Provide structured updates to PMOs or executive steering committees as needed. 

• Build trusted senior-level relationships to drive alignment and unblock issues swiftly. 

Qualifications & Experience 

• 7–10 years of experience in business operations, GTM, strategy, project management, or healthcare transformation roles in health tech, SaaS, or regulated industries. 

• Proven experience in startups, scale-ups, or corporate spinouts. 

• Track record in leading cross-functional initiatives and large-scale operational rollouts. 

• Excellent communicator with strong senior-stakeholder management instincts. 

• Experience with healthcare systems, public sector environments, or regulated technology is advantageous. 

• Familiarity with AI-enabled workflow redesign, digital transformation, or implementation science is a strong plus.